So Jim how you doing hey what’s going on Happy birthday Russell why thank you Very much I appreciate in honor of your Birthday I set up a special happy Birthday Russell shrine and it wouldn’t Be happy birthday Russell without me Singing happy birthday are you ready Oh man I’m ready happy birthday to you Happy birthday to you happy birthday CEO And founder of clickfunnels happy Birthday to you you cut my mic what a Man well thanks man for that I Appreciate that thanks forever we’re Starting final Friday’s like eight hours Late cuz is my birthday today I slept in Clipped my kids and a bunch of other fun Things got least cool thug life glasses From Boehner Derick so I was awesome oh Yeah this is the closest thing I had to A party at its pretty cool and my wife Said we had one of those crazy musical Candle things candle toppers she said You want to fire that up I said I Usually don’t do flame and fireworks Around my computer dear but thanks for Thanks for thinking of us it’s a great Idea I love the beard hangs out over the Yeah it’s amazing Very cool all right well stood a while Study done this lot things been Happening we’ve been busy and traveling You’ve been like 12 cruises and floss Time I saw you liking live which was Insane for everyone who’s there Jim came
Out dressed like a huge bull of unicorn I heard there was a picture in the view And I mean oh yes Seen that picture like my leg floated up In the back it’s pretty awesome Oh man well if I could see that picture That’d be awesome Oh good for you I’m sure I’m sure see You soon enough yeah and I just want to Say that I thought that this year’s Funnel hacking live and I said This is that was the best marketing Event I have ever been to in my life for Real I mean it was awesome it was really Awesome if you weren’t there you were Wrong and if you haven’t signed up for Next year already you are wrong and you Need to just get squared away and get Your priorities right so it’s your Tickets that’s right get your tickets at Funnel hacking live.com for sure I know We are sold out like like more than Thousand like leaveners tickets already Sold out so like yeah will be sold out This year even earlier than last year Because they’re in the same venue so He’s not getting bigger It’s just supply and demand so the Demands gone up and supplies gone down So my only regret is like they need to Take one of those cruises get on that Little boat and sit next to your picture Around I didn’t either I told my style That I kind of bummed out I would be
Really funny to those dear little boats And they hooked like signs of my face on It Gugus selfies next year is kind of Embarrassing but there you go no it was Cool the whole thing was cool everybody Did a great job I mean that was it was First class from all of just every angle It was awesome oh thanks man there’s fun Well today I’m actually finding my kids Here in like three hours from flying a Grab some fun with them but before then We thought we’d jump on and build some Funnels and do some cool stuff so you’re Like what the game plan is for today so Today we have cold email Kings which is Actually pretty interesting And what they do is they help people Prospect with basically selling cold Emails and so they’re having some issues Just with just having some issues so They they wondered what we could do to Help for them so this is the page those Who want to see what we’re looking at Yeah right here I’m gonna start our 20 Minute countdown timer okay though the Problem is the problem that guy is is Not selling or something well or just It’s it’s not selling as well as they Wouldn’t like and so yes it is selling But it’s not selling as well as they Would like for it to do Okay so oh look at that I recognize them Using the VSO wizard from the ma bundle
Scripts on Lenin is that what this is Very cool part oh yeah he’s with the Prospect tissue entrepreneurs speed read This real quick to see exactly if I Understand what this whole thing is We’re cold bikinis get leads for as Little as zero dollars mm-hmm yeah so I Think I mean there’s some there’s a few Formatting thing and I thought but You’re more of an expert on that than I Am a geek Alan for money part my my Biggest thing jumping off this thing It’s a six hundred ninety seven dollar Program is that right yeah a part of it Is just it’s like to be complete Brutally honest is like and I look at Like price points is the big thing like Of how long the copy is to be like I Mean if I’m selling like a free plus Shipping book and my fridge with Shipping sales letters like ten times Longer this one is a free book right Like I’m selling it more this is a Almost $1,000 offer and there’s a Four-minute video so I think I was Switching the VSL wizard to like the Perfect webinar wizard because you’re Gonna need more to sell something a Higher ticket price typically for most Cases that’s kind of one thing I would Probably look at is shifting even even The scripts would you kind of agree with That Jim the price you need to give up More information the big thing that
Stuck out at me too on this was and the Pricing on there’s a little weird Because it’s like hey one-time price 697 But a to pay of 647 a month which I Thought was kind of weird Yeah a little confusing there but I Thought big thing was the offer was kind Of muddy Yeah I agree when you’re going down do You know how people do you look at the Thing you look at the headline you look At the VSL you scan just like you’re Doing right there and then you’re Looking for the what do you get And what do you get second there is kind Of Nanak it’s like half pregnant with Bonuses and other stuff yes I see the Bonuses but what’s the actual offer like I don’t see The rest of it I almost like to like I Mean the big thing that he heard I was Going to have popped out to me the most Was get leads for as little Z as zero Dollars I believe because like you’re Right people come up here and they read The headline and then I come I gonna Root my can look at this they scroll Down look at the offer and like I look Sexy I’m gonna come back up and they’ll Actually watch they’re not watch it Right I had something like that might be Something like you know how to get leads For little $0 unlimited leads for a Little $0 both something like that right
And then yeah the upper section make This pop a lot more when I wrote it One thing that popped out at me that he Has an email seeking that he shares cool And so it sounded like kind of a cool Hook with I mean as far as you know if You were going to do a hook at the top Get the exact email sequence I use too Cold cold email Jeff Bezos and Ultimately partner with him oh I don’t Know is that part yeah that would I Would lead with that for sure the hook It’s a hook and a good story that I’m Really interested in actually hearing Now yeah that’s and it’s buried I mean It is buried and literally to see it Even after you said I still haven’t seen It got out that you know get the very Cold emails to prospect Jeff Bezos meet Him and actually partner with him and That’s sexy yeah I’ve got a hooking a Story I’m not gonna offer because I know You’ve been working in your secret Laboratory I just heard today on Something to help out with offers that’s Right what do we have I have a new Script that I had finished today we’ll Roll it out here in the next week or two Because we’re working on some other cool Stuff but I actually have a script to Help you to create your offer stack and To make it it is compelling even if you Have no experience creating offers so Would you like to see it oh yeah let’s
See it okay So my screen I’m not sure that was the Best preamble that I could have ever Done but you know not bad it’s none of It’s tough it’s late for you It actually is I’ve been up since 3:30 If you wanna know the absolute truth I’ve been up since 3:30 working on what I’m about to show you a series I worked Like 12 hours yesterday and got up at 3:30 today so I could have it done right The East Coast East Coast yeah that’s Like right I was going to bed last night So we were up at the same time just Being different So yeah Yannick and I used to do that He’d be like he’d be going to bed when I Was getting up yeah like two states away Filthy minded people take it easy so Basically what I did was I went through And what this is going to do and I’ll Show you I’ll show you how we do it for One because we’re going to build we’re Going to build the offer in six parts Because typically especially like in the OFA challenge and I noticed with a lot Of stuff you do basically your your Offer has three parts and then three Bonuses you can have more you can have Less but that seems to be a good mix so There’s three parts your offer and then Three bonuses to sweeten the pot so we Create each one of these the same way so I’ll talk about each one and then I’ll
Just show you the I’ll spit the baby out You don’t have to hear about the labor Pains it’s morphin it’s fun making the Baby and get your baby So basically you can this is a cold Email King offer and the cool thing if It ever any any marker you can use the Profitable title script and that’s 100 Here’s what you get and each part of Your offer and you talked about how your Opportunity has to have a hook and a Story to go with it and the hook as far As parts your offer let’s understand That we came down to the title eight That that’s what you learn part of the Offering that software that you know Whatever it is so the first thing that I Do here was the Cole middle Kings Foundation training Now he doesn’t even call it that but That’s a lot so you’re hearing my voice Coming back through my friend I’m not Sure if that oh really Are you hearing I don’t know if anybody Else is hearing it doesn’t matter so It’s going to ask you a series of Questions so what’s the name or title of The first part of your offer so cold Email Kings Foundation training what is It It’s basically an in-depth training Course what’s the monetary value is five Thousand nine ninety seven and then this Is where we’re going to tell a story
Using basically a bullet formula so What’s the first or what does this first Offer piece actually do for them so this Makes it easy for you to get started Fast with cold email marketing what’s The benefit of this feature above so What’s the benefit of that this makes it So you can experience success in your First cold email campaign and then what Is the feature and benefit above mean to Them in their life or business so this Means you’ll finally be able to stop Wasting money on traffic schemes that Don’t work and develop lead lead sales Or results so you’re going to go through And do that for each part of your offer But this is a lot easier just to come Through and answer these questions so What I’d like to do and I will tell you It took me exactly 22 minutes to go Through knowing nothing about his Business and just reading his sales Letter to be able to come up with what I’m about to read you now hopefully You’ll like it because if you don’t like It then I’m magically going to lose my Internet connection and I’ll talk to you So there’s a cool thing I’m just going To imagine just visualize this on his Page but I’m gonna read it to you guys Okay so cold email Kings offer cold Email Kings Foundation training $5.99 750 997 value this in-depth training Course is the shortcut and wherever this
Was a reminder wherever we have the blue Stuff you can blink you can click that And it will rewrite it for you until it However you want it to that’s cool However you until it reads the way you Want it so this in-depth training course Gives you the keys to get started fast With cold email marketing so you’re able To experience success on your first cold Email marketing campaign and stop Wasting money on traffic schemes that Don’t work to develop Leads sales and results in fact let me Do this I’m gonna download this as and We can download this is a word doc so You can kind of see it’ll be easier for Me to read – all right so the next one Is okay one-on-one coaching calls now Ninety seven value this one-on-one Coaching helps you to shortcut your way To success with cold email prospecting Which lets you get immediate feedback And support from an expert and stop Wasting time sending emails into a black Hole cold email marketing secret Blueprint file this proven template Connection is the secret to launch cold Email sequences in virtually any niche So you can get in front of the right People who can buy from you or partner With you and start landing the big fish Clients you’ve always dreamt of bonus Number one how to use cold email to Break into any fortune 500 company in
1997 value this masterclass makes it Simple for you to get in the doors many Fortune 500 companies you can reach the Right people with your message and have A huge impact on your business and your Income bonus number two the Jeff Bezos Sequence fourteen ninety seven value I Think that actually has a higher value This is which makes it a snap to get in Front of even though is heavily isolated Top executives which lets you bypass the Gatekeepers and get the ball rolling With the right people in partner with Top business owners like I did with Jeff Bezants on Amazon bonus number three the Insiders guide to quick and easy cold Email marketing in this collection of Top secret email sequences is the Shortcut for you to get discounts find Mentors contact any publication and get Interviewed by virtually anyone persuade Anyone to let you interview them and More which lets you get your foot in the Door with anyone anywhere anytime for Virtually any purpose and get exposure Impact and influence and money you Deserve in your business total value Twenty seven to thirty eight but today You’re getting all of this for only six Ninety seven so I could use a little bit Of a massage but based on what he’s got Going on here and when we’re coming down Here you won’t be seen in the summation Of the offer I think that he could see
An immediate bump just by using that Output maybe with a little bit of a a Little bit of tweaking what do you think I think it’s so good even like in the Word version like Designs right like if I was to build That a page that would look almost Identical to that you know I mean with The headline like the way you structured In the word doc as well that’s like Insanely cool dude and the cool thing is Again you know a couple of those connect Effects were a little bit awkward But I just completed and you’ll find That this is actually the offer section The offer part that’s going to be ending The hook story offer we’re gonna be Working out how sweet so business this Is one little thing I thought we should Have it separated so that the people Pointing to be able to use this is huge Because most people I mean it’s Interesting I’ve watched our community Of us four or five years everyone’s Involving like first people sucks Building funnels now it’s like people go To building funnels but then they about Copying up do get better copy and they Always kind of things I think one of the Biggest holes in our marketplace for Sure people are not gonna making offers I think what you just show like first Off it explains the Aqualab but probably Helps you to think through the offer as
Well as you’re creating I’m like how do You actually make something that is Amazing and they because that sounds Like you have an awesome offer like this Right here It sounds like guys got an amazing offer But like it’s it’s like hidden behind Like a whole bunch of languages it’s not Yeah yeah yeah that’s exactly I had to Do this I would actually move that yes Jeff incentive sequence up to the top Like the second I would take it out of The opponents and I would make it the Second primary author please yeah did Jeff Bezos and I would substitute the Coming out for the one-on-one coaching Calls which was more of a bonus type Thing leads to me yeah for his whole Campaign if he switched the offer like That any bumps he sue [ __ ] from you the VSL wizards the purple webinar wizard Which gives you more chance to sell it More I bet those two things would be Able to knock it over and now like he The the office computers did gives him The right language he for how to explain All this stuff to Dadada no no we could also do a Five-minute webinar to create ads on Social media and other places that he Could use to drive traffic to the full Perfect webinar on the page yes yes Well the 20 minutes to bust this out This keeps on giving my dang that’s
Awesome crap I didn’t know today’s Writer I’d put all those offers in his Page here for him how much time I got Left We’ve got 5 minutes and 45 seconds put That in to a page okay uh shoot me over Um the Communists yeah All right jumping in there I’m gonna Build out see I’m gonna be less funnel Building and more like CEO in four last Little while to remember how this whole Thing works Do you like it not as much as funnel Building it was funny to add tweaks for Five I’d like three days to work on a Project and just being clickfunnels and It was amazing I was like this is like So much fun be told I’ve been doing a Lot of that myself A lot of team stuff and managing and Everything and yesterday when I decided I was going to work on this I literally Spent 18 hours and at least at least 24 The last 36 hours just working on these Funnel scripts and it’s the time just Photos but yeah it’s fun I love it it’s like when I got back from From funneling live my goal or my plan Was to watch all the Marvel movies Before Captain Marvel last night I only Watched two and I start thinking about Offers and I built I don’t decide the Train for the to Colin Club extras on Leave 106 funnel examples I was just
Like that’s all I did for like three Days Is so much fun and people think we’re Weird but that’s okay otay hey Josh Watch one load of this page look what Time it is Is that a quick photos huge watch that’s A quick it’s it’s the men’s version too In case you were wondering on my big Manly wrist how does someone get one of Those huge manly wrist watches you have To spend a year in the to see CX Coaching program as I did as a founding Member of the to see CX coaching program And we were just talking about what will Be the reward for second year and I Think it’s going to be some light up Platform shoes which I’m really excited About we can only hope unicorn power Stenciled on the side in whatever the I Can’t remember the font that Clickfunnels Logos in but that font and I will wear Those shoes with a speedo on the two CCX Cruise in January so book your tickets Now lining a cross on the deck of the Ship I think you just unsold everybody Be wearing my unicorn things yeah I did You Facebook me the my birthday so I got Eight million messages in facebook it’s Blowing up cool you everyone for say Happy birthday if I don’t respond back Directly just can’t keep up with the Wrong day by two minutes Casey almost
Like you’ve done two minutes here [Music] Doesn’t go to what offer box you know Like where you summarize everything I am Gonna make it sexy cuz had two minutes We’re using click for like I’m using a Inferior product that makes that Difficult like a low keep pages hey you Keep making jokes like that there’s no For serious Get it keep key yeah all right there Mike shouldn’t my grandson’s that the Comic book from funnel hacking live and They were like well grandpa how come You’re not in there oh there’s no Unicorn man in the Marvel Universe my Darlings Dude whisk it let’s get them to put you In the next year that actually amazing We cool the unicorn man we can do like a Alternate universe What just not with me in a speedo Unicorns but unless I look like Thor Then it’d be okay yes but I get Something I told him I disappeared in The movie did you uh that was really Cool actually Lucy it did you watch Captain Marvel Yeah by the way um it was really good You look good I’m kind of biased though Because like you know but it was amazing Yes I think that’s true the comic book Though I’m pretty sure I’m pretty sure He has true – true – comic book maybe
I’m thinking on who’s the guy that said Cheese man Shazam yeah but his name’s Not he says she’s a they can’t turn him That one’s coming out um yeah that would Look funny I know by the Sun a modal Eight-year-olds again you gotta watch That that’s in the previews like we will Buddy don’t worry 21 seconds to copy Paste this over I got the framework NAB’s copying paste my computer don’t Slow copy paste faster what are your Thoughts about any summary of the offer Inside of a box or even when you see People doing it with a box that’s like Dotted red line or something continue You might better you be kind of like all My teammates build funnels all day long Line of work I’ll give Like that you mean yes oh yeah I Actually love it and you like that I’m Old-school though I like Johnson boxes We call his Johnson boxes back in the Day more a gym nobody else remembers That I say in my officer like what are You talking about my what putting Pictures we got away from that that’s Interesting I remember the last time I did that was In funnel University off like three Years ago I I did captions under all the Images I haven’t done since that I don’t Know why because but because it works Great so we stopped as we do something I Got the first part of it down there I
Keep a copy and clone and copy and Cloned I had all these different things In there then very bottom at total value Up would you format that just can you do That real quickly show us how you would Format like total value and then your Price today or make that like red or Something it’s not going to be that it’s Gonna be a big green I was like I don’t Want to pay that oops if all they did Was give you that one email that you Were able to use tool and that client it Was worth $50,000 if all I did was if You buy a I met the ShamWow during one Time For real I was in this party it was it Was a Richard Branson thing so when the Meet Dean gracias kind of bidding war Over the plane on a show-off Toombs I Want to meet him And anyway I’m walking around like Before the dinner meeting everybody and Also I walk up this dude he’s like six Six I look at him I’m like you’re the ShamWow no dude he’s like yeah and then He walked away hey I just like so Annoyed that I was like wow take it easy [ __ ] And there’s a wince yes it was and I met Somebody he I met his old girlfriend at The second TEDx event she was like yeah That’s my old boyfriend and he got Arrest what happened somewhat a lady of The night bit his nose or something
Crazy like that and he got arrested or Something crazy all right well there’s The starting for the way I hope that Helps I would do it best I probably get The actual dog not like super huge I did Inside it is me Big O button it’s now Blue and make it match I like the bigger The bun the bear yes it waits four Months of age let’s going to click on a Button make it big so they don’t miss it If you want to double your you schools We’re building out a whole like split Testing team here click funnels now Oh a Lot of these things like the big buttons The theory I have but we’re gonna start Split testing every single thing and Start publishing a lot more of the Results like me to back we did the Hunter a split test book we haven’t Published stuff like that in like three Or four years ago gonna come back and We’re gonna start hardcore published in For everybody in our community all of Our split testing stuff And then next years for like a lot of Todd wants to give a whole presentation Showing off all the split tests and what He found out and it’s gonna be amazing So you know we can actually look back on Things no no I was looking at a script Where I had filled something out about Clickfunnels and it’s always changing Crazy all right well I got my chocolate Glasses on now Jim I appreciate you
Thanks for my trim this off Thanks for playing today that was fun we Get back into the rhythm of this and you Start doing every Fri slow since your First time every Friday except for last Few days when you final Friday’s they’re All are kind of fun Friday’s khamisi for Every one episode number 52 or Wow Ivan Is 65 weeks over a year worth of the Funnel acting line videos We always start like we build out on Friday so we build out a funnel and then We give the sheriff oh nice there’s like 55 shirt sheriff uh no leaks in phone Friday’s com+ the back episodes gazing Back on Washington covered all first two Topics we’re selling physical products Info products webinars other things in There Oh yeah the Soul Stealer that’s like Absolutely four or five you should go Watch this so see what it was amazing so Very cool man I appreciate you thanks so Much and I’m gonna go ahead out for my The rest of my birthday party for the Rest of today Takes first Eddie get this light for Your house it’s amazing Hey the offers cook looked amazing for Those who want to get it when it’s ready And they don’t have final scripts yet What should they do Jim well the first Thing you need to do is go to file Scripts time and watch amazing
Presentation by Russell Brunson and Yours truly where not only do we explain Three secrets about copper in it most People don’t realize but we give an In-depth demonstration of fertile Scripts but what we need is the demo you See there only is a fraction of the Number of scripts we have a tunnel Scripts now we are able to help you Create an entire masterclasses entire Perfect webinar five minutes Based on Jaime crosses million dollar Example we can help you write email Speaking says email subject lines Headlines for hot warm and cold traffic All your Facebook ads and much much more And more stuff coming up including the Hook story offer wizard as well as Excuse me the hook story offer script as Well as the offer script that you just Saw we’ll be releasing in the next week It’s amazing it’s the best deal in sales Copy and we need to raise the price Russell and I’m gonna start leaning on You to do that actually not the true Thing so I’ve not told you in this yet Me and Julie had a meeting this week About Jim not final scripts and I’m About to make a proposal to Jim which Does actually dramatically increase the Price so it will be happening sooner Than you all believe so if you’ve been Like sitting on the fence it’s time stop Sitting it’s time to go to the final
Scripts calm you here or account today Yeah when Russell says oh it happens Like almost immediately so you can’t This is like not messing around stuff Now he said stuff like that it means Something’s gonna happen quick as he Doesn’t you know what he makes a Decision he he takes action so gonna Sign up if you’ve been waiting an Amazing alright They should make you guys all see you Guys all again next Friday hopefully Everybody
