Want to get your products in front of streams of new customers – WITHOUT throwing all your hard-earned money at FB ads?
Alison J Prince and I are going LIVE to talk about the power of using influencers to grow your business!
Alison is the founder of 4 multi-million dollar Ecommerce brands, and has taught thousands of students (including our own ‘Two Comma Club X’ Coaching students) how to sell physical products online. AND, she’s joining us again to speak at Funnel Hacking LIVE in September!
Instead of depending on FB ads to get traffic, Alison works with INFLUENCERS who get the word out about her products. By leveraging the power of influencers, she no longer needs to depend on or give FB any money. Instead, she has an army of influencers and bloggers who rave about her products FOR HER. Instead of her marketing costs going to FB, it goes directly into the pockets of the influencers who work hard to bring her new customers.
I can’t wait to interview Alison to talk with her about her Ecommerce journey, and how influencers have played such a critical role in scaling her business. PLUS, she has an incredible traffic framework that she’ll be sharing in detail at Funnel Hacking LIVE, so you won’t want to miss out on that!
And we’re live What’s up everybody i am here with one Of my favorite people on this planet Allison prince allison how are you Feeling today i am so good and russell i Was telling right before we jumped on This is going to be so good because Facebook blocked me out i’m hacking my Husband’s account like this is going to Be the best 10 15 minutes ever online Today are you allison are you j who are You Let me pull off my wig This is what i want you who are watching To be encouraged by knowing that even at This point things always keep falling Apart things don’t work and facebook Doesn’t doesn’t work five seconds before Supposed to go live and a million other Things so I think it things break all the time Especially when you’re about to go live Or you’re launching a product or Whatever it’s because you’re about to Change someone’s life with your digital Product your physical product and say in The dark whatever was pulling you back Is trying to be like how do i mess up Alison’s facebook and russell’s facebook Account it’s like every single I always think in my head whenever that Stuff that happens i always think like The thought goes like how bad do you Really want it how bad do you really
Want it like i think about again i was a Wrestler so in wrestling matches where Like you be you wrestle something else And you’re down by like six points and Like in your brain you’re like I lost this it’s gonna be over i’m fine Like i’ve justified my head i’m almost Okay it’s like how bad do you want it It’s like you gotta rally back and just Go and then come back and win by two and It’s amazing you know it’s like that’s My head it’s like whenever something Happens like how bad do you want because Most people are gonna quit i’m not let’s Go I don’t quit i don’t quit facebook come On facebook zuckerberg get nothing on Allison I’ll find a hack let’s do this Oh man it’s so fun well real quick for Those who like we should tell the story Because i look uh a ton of people Watching this right now a lot of people Been watching the replays of this over The next few uh few uh weeks or i guess Nine months now so we are as of today i Think 59 days we’re less than two months Away from final hockey live which is Crazy um and uh you’ve spoken out at Multiple hockey lives i’m so excited to Have you back again i i said this i Wasn’t joking you’re one of my favorite People on this planet so it’s just so Much fun to have you coming back but um
I’d love for people for you to kind of Tell your story because before you came To this whole like click funnels funnel Hacking world uh you were doing some Insanely cool things uh building huge Companies and i love you people who hear Kind of your backstory so they know that You didn’t just show up one day like oh That’s what i do like you’ve been you’ve Been in the trenches longer and doing More volume than any person i’ve ever Met in the e-commerce space and so let Me tell you about your backstory uh yeah Absolutely so i am obsessed with Building businesses and uh One time you russell yelled at me and Said knock it off focus on one thing and That was so hard for me to do wrestle Because i am absolutely addicted to Business building and i didn’t even know You existed i didn’t even know your World existed i was off in my own world I’d created a E-commerce business we’d done over 40 Million in cells and then i have a blog That’s still going today and russell This is crazy we just actually sat down With my team the other day and figured Out how much we have generated just in The past few years you don’t even know This like my team just figured this out We’ve generated over a hundred million Dollars In physical products
In this online space and so It’s so cool because i know how uh shops Work physical products work and then i Know how the influencer side works and We have done i have been in this space For Well over a decade and when people come To me and they’re like alison i want to Start an online business but i have to Have a huge social following or i have To have all this Email list i’m like why Why not just hit the fast forward button Team up with an influencer and grow even Faster and so that’s what i love so much Is all of my e-commerce business we’ve Done with Zero facebook ads [Music] Indicating my world and we’re talking About ads and you’re like i haven’t i’ve Never bought an ad before i was like You’ve done how much money you’ve never Bought an app before like I think you should be like i don’t want To give zuckerberg my money i was like It makes total sense i get it And that’s a big huge thing like i watch These influencers and what they’re doing And they’re literally looking for Businesses to work with I’d rather pay them mark how many yachts Does he have russell like Way too many right
And so it’s really teaming up with you Find the perfect physical product and The perfect influencer and that’s when Magic happens and it’s just been so Powerful and can we give a little hint Away that’s What i’m going to be speaking at all the Details at funnel hacking live on stage And this is i think the most timely Thing ever because over the last year as You know and i think everyone who’s been Playing this game knows like the ad game Has gotten weird it’s got more expense It’s gotten harder um in fact We talked about this before live like I’m literally buying people’s businesses Up for pennies on dollar now because ad Cops went up and they’re like oh i can’t Run my business anymore and so they’re Just giving me and giving other people Business like just to get out of Business because they can’t do it it’s Like you guys are crazy there are more Ways than just zuckerberg in fact hold On i don’t have my book here okay please Pause for 50 seconds 15 seconds i’ll Dance for everybody if you read yeah Well allison’s dancing um Traffic secrets book i wrote like three Years ago for y’all um there’s this Title uh the The uh duh sorry the pre-fest i said Said oh that’s not the sorry Interaction it says there’s a storm
Coming i was like all you guys are Relying on just instagram or facebook or Whatever to build your company you’re in Big trouble and i talk about the dream 100 and like the first two thirds of the Books about this thing which is Literally what you’re doing um you’re Finding people who already have your Audience and you get them to promote it And usually the traffic converts higher Um The the customers come in or better um And you don’t have to deal with facebook Or ads or algorithms or um all this Stress or the headline like there’s so Much you don’t have to do um and i love What and it’s funny because we talked to Us a little bit but like the same way You started your business same idea like I didn’t buy our first ad until Clickfunnels was two years old like how Did you grow your company i’m like Influencers like the same thing you’re Talking about fhl and no one’s talking About it but it’s the it’s the thing That’s gonna save more people’s Businesses i think over the next three Years than anything else and i’m in the Game right now watching it with this Blog and the best thing is i’m not even Faced that blog uh Like we have other people and then i’m Coaching companies right now and just oh About a week and a half ago i watched a
Company and an influencer they hit just Oh i can’t i don’t do the time frame I’ll just say they made a lot of money Zero facebook ads and the business was Like this is a real world i’m like yes It’s happening right now so this isn’t Stories from like five ten years ago i’m Literally in it right now like what Works what doesn’t work there’s been Businesses who’ve come up to me and They’re like it’s just so hard to get Influencers to say yes i’m like well Because there’s a reason why and i look At their stuff and it’s very forceful And very demanding it’s like they’re Trying to if someone moves into a house This is how i phrase it if you move into Um or if a neighbor moves into a house Next to you you don’t go over there and Just start knocking on the door go in And say cook me dinner you say how can i Help you how can i serve you and i’m Seeing a lot of businesses go in and Just start making those demands and then It just comes off like so harsh and so If i’m gonna teach at funnel hacking Live the best way to get yeses from Influencers i’m going to teach you the Best way to help influencers to convert All the things without using facebook Ads Yeah somebody asked this so what kind of Compensation structures for influencers I’m sure talk about those kind of things
As well like how do you paid influencers What does it look like Some influencers want a lot some like Some of those deals i’ve seen you do i’m Like i can’t believe that that’s all They actually doesn’t make any logical Sense to me but a lot of the influence Right now they’re getting paid You know 5 Percent for sales on things they’re Doing you come in with like a little Better offer and they flip out which is And even product swaps so it’s and then Here’s a little hint you’re not going After the big huge ones the big huge Ones can get diluted The micro influencers russell are Blowing Minds of the companies that i work with Like not just a little bit but they’re Like Whoa wait a second and so it’s just this Un uh tapped market that um when Businesses start to see the potential They’re just absolutely blowing up it is So fun to see so fun to see can we tell One story from the it is like a five or Six year old story but it’s like the Greatest story of all time this is the One you first told me so um allison’s Daughter was in junior high and you want To tell this i’m gonna that’s the that’s The setup do you wanna tell the rest of It because it’s the greatest story of
All time for those who are like i can’t Do this because i’m not i don’t have Whatever i don’t have my own email list I don’t have a blah blah blah blah blah Blah okay so this is uh allison’s 13 Year old daughter who got to know really Well now and this is the coolest story Of all time it is the best story ever There’s so many different layers like The uh just so many different layers to This but uh my girls were sleeping in i Had a 10 and 13 year old uh russell do Your kids sleep in is that like a normal Too often yes oh get out of bed for Crying out loud so we gave him three Choices they could either do more chores Uh move out of the house or start a Business and of course they chose the Business option because guess what They’re not gonna move out of the house I mean have you seen toilet paper prices Lately i don’t think any kids are gonna Be moving out of the house for a very Long time Uh And so they started and They didn’t even have a phone to have a Social media following i was the mean Mom and said no you’re not getting a Phone and they started with influencers And they went on to sell their first six Figures before they even stepped foot Into high school because i’m using Influencers they don’t even i think
Mckay the older one might have a Facebook account now but my younger one Bridges she doesn’t she hates facebook I don’t think she knows who mark Zuckerberg is Influencers and they’re just so much Funner to work with and writing out Influencers checks uh it’s just a good Feeling it’s just a good feeling so yeah These little squirts who can’t even open Up their locker Are able to Have a six-figure business which has Been so Such a blessing such a blessing as they Start to get older and they want to Explore different things it’s not like Money is making those choices for them It’s their heart is making those choices For them so get your kids involved Absolutely get your kids involved so Cool ah i’m excited um this is so cool i Said this is the most timely thing i Think there’s so many businesses i’ve Seen that are failing because of the ad And traffic and things like that and so When i was playing at fhl this year i Was like you know we’ve talked a lot of Us personally i was like this is Something i think that our world and our Communities understand at a deeper level So i’m so excited you’re coming to share This stuff with everybody um and i said Fhl hold on check this out this is how
Technically cool i am i’ve got a little Button There’s a banner ad so down below now There’s a link that says Funnelhackinglive.com so um fhl is less Than two months away we’re 59 days away From hockey live going live which is i Can’t even fathom it feels like it just Happened i’m so excited that we’re had Doing this party again uh we’re gonna Have 5 000 or so crazy funnel hackers uh From all around the world they’re gonna Be in orlando uh hanging out having fun And then we’ve got uh the most amazing Speaker ever especially allison is going To come in guys um these principles of How to get traffic through influencers Which i think that You know the last decade has been like Everyone talking about ads and facebook And things like that and they don’t even Understand like the power like it’s Funny we’re in the middle of the click Funnels 2.0 about to do the relaunch There and we’re not spending time on We’re not focusing on ads or creative Like 100 we’re doing now is influencers And and prevention partners and outreach And things like that because i know that Those customers they stick longer they Pay more they’re better customers like They convert higher like all the things So like the first six to 12 months of The new click funnels like us rolling
Out our thing the 100 focus is on Influencers and traffic like that so It’s just i want you guys understanding That because We all just default to facebook which is Expensive and hard and you lose money Most people are losing money today and So this is just gonna be awesome it’s Gonna be so much fun um so i know uh i Think you told me before we started this That you also have some kind of speaker Bonus right because i want people before They show up to fhl to get to know you And be able to dive in a little bit you Want to talk about what uh they’re gonna Get if they get their tickets today at Funnelhackinglive.com Okay and Can i just add on to what russell says About funnel hacking live funnel hacking Live isn’t a boring conference you just Don’t go sit in a room take notes half Fall asleep like russell you’ve been to Those conferences right You are on your feet you are moving Because you know that learning isn’t Just writing in a notebook it is very Exciting it is so fun it’s very high Energy and i learn so much at these Events and i make amazing connections And then your speaker lineup It’s crazy oh my gosh Like if you were to go to every single Person and listen to all these
Conferences Tens of thousands of dollars and you Brought everybody in on one stage for is It three or four days four days four Days it’s unbelievable like tom bill you Tom and lisa’s wife coming oh my gosh Uh jamie jamie lima who’s uh who sold Her company for a billion dollars was Coming which is crazy i don’t know she Was coming she is such a good speaker Such a good speaker and isn’t brandon Richard Uh marcus lemonis the tv show the Prophet’s coming allison prince is going To be there This would be so much fun so fun so fun Okay so let me get back to your question Yes so what i’m doing The biggest question i get from a lot of People is alison i reach out to Influencers and i don’t hear anything From them and so would it be okay if I’ve just put together a list of my Hacks on getting yeses from influencers And then i’ll send that over to you so We can get this ball rolling so you can Start getting those connections made and Start making that money because money Does good things and we all want it in Your pocket so let’s go I love it cool so we’ll put that so for Those of you who already have your Ticket we are rewarding you for Regarding tickets when you go to
Funnelhackinglive.com and you click on The members login link we will have it In there it’s not there in a second but It’ll be there very very soon and then For those who don’t have your tickets Yet the speaker bonuses are disappearing Very soon i think we have another week Or so of speaker interviews and then Their all the speaker bonuses disappear It’s not like you get these forever it’s Like this is the urgency and scarcity so Allison’s bonus only be there for like The next little bit um so that means you Need to go today your tickets at Funnelhackinglive.com that is where the The party is starting and if you go There and go watch the video see videos What happened in the past uh if you’ve Never been to philadelphia live you’ll See what allison’s talking about it’s Closer it’s like a rock concert than an Event um but it’s also very comfortable For introverts like me who don’t like You know like we structure in a way That’s just it’s Anyway i love it it’s it’s the best it’s The best four days of the year It is amazing it my first one absolutely Changed my life forever i sat there And i was like that two comma club award I gotta get that and then russell you Did like the next year you did the 10x Award and i’m like i gotta get that And then this is cool you probably won’t
You’re not very good at bragging about Yourself so i’m gonna do it so then uh Two years ago we did the two heart award Which means you donated a million Dollars to charity uh alex and layla Heroes are the first ones to get that And i thought like maybe someday like Five years now the next person would get It and by next year you guys got it you Came on stage we had multiple people got That too and it’s just like It’s how is the best award i’m not gonna Lie The being able to uh donate a million Dollars that’s way better than that It really is it really is so thank you For offering that and giving me Something to strive for Which one I never got that award actually i just Got the fake one So i’ll work with your team because dang It i want that thing Oh yeah i gotta fire someone else Makes me physical that’s crazy um Very cool and then uh i was gonna say Oh what was the very first fhl you went To was it uh dallas it was dallas and Then okay best story there is i booked a Hotel room after you were like it’s all Sold out it’s all sort of like whatever People just say that and so i booked the Hotel we got there but it was for the Next year
I was a year off so jared and i my Husband i remember walking through the Hall and jared’s like where are we Allison what are we at because this is The first time we’d really or the second Time i’d met you jared had never met you And he’s like Allison So we walk up to some other hotel and Get in that hotel and then after you Spoke that first uh hour jared was like Oh we’re home this is where we need to Be That’s so crazy that’s awesome So when russell says he’s selling out You guys he’s selling out we sold out Every year yeah it’s not a fake thing We’ve sold that every single year we’ll Sell out again this year too so we want To stay at the hotel because there’s so Much magic you know It’s not like nine to five and then You’re done there’s night events and Then you usually i don’t know give People food here and there like there’s So much that it’s just it’s just easiest To stay the hotel it really is i think We spend almost or maybe it’s over but Around a million dollars we spend on Food just feeding the audience so There’s there’s food there’s parties There’s network we try to simulate Everyone hanging out talking and Networking you know each other finding
Partners like i always tell people like As you know be an entrepreneur can be Very lonely especially when you’re in Puerto rico or boise wherever it’s like You’re kind of there with your own Thoughts right There it’s like here’s people that think Like you that act like you and then you Have a chance to meet them and like a Lot of times this is where your business Partners are from this is where the People you hire to build your funnel to Drive your traffic or this is where You’re uh you’re like influencers we Have thousands of influencers will also Be there it’s like oh my gosh you you Got to follow me i got a product that’s Matched up and like like all those Things happen you know late at nights And things like that like you don’t want To be you don’t want to be happening to Jump in an uber and driving across town To like no it’s the miss the the best Part of the party so yes get it before The room block’s gone which um the room Block usually closed down really quick Even before we sell a ticket so that’ll Probably be gone i don’t know very soon Though so hurry hurry Time funnelhackinglive.com you guys get Your tickets get allison’s bonus hang Out with us and the speakers and all the Things it’s gonna be so much fun um Anyway i’m pumped to see you in 59 days
From now which is crazy yeah do you have Like a chain a paper chain russell oh Dude we should make one of those that Would be supposed to find it on the Speaker ones we could rip okay either This year next year that’s going to be a Thing that we totally do That’d be amazing Oh that’s so good well thanks for having Me on russell this was super fun i’m Excited i’ve already got my working on My slide deck all of the good things to Roll it all out for you so awesome but i Appreciate allison thanks so much thank You everybody we’ll see you guys fhl in 59 days go to photohockeylive.com
