The most important thing in sales number One above everything and this is a Strong statement for me to say is frame The context under which the conversation Is happening so you can be the most Skilled salesperson in the world and you Will sell less than somebody who has a Line out the door because of how much Value they've provided every single Person in that line it doesn't matter if You're the best person in the world Fewer people will buy from you if They've never met you you've provided Nothing to them if you're trying to sell More learning all the mechanics of sales Overcomes Etc is worthwhile is important But you're missing the biggest one which Is you build brand you provide value First so that you don't have to
Why You Should Build Brand First
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